The Southampton Boat Show 2026, officially known as the Southampton International Boat Show, returns to Mayflower Park from Friday 18 September to Sunday 27 September 2026.
As one of the biggest annual events in Southampton and the UK’s largest boating and watersports festival, the Southampton Boat Show attracts thousands of visitors every September. Whether you are planning to admire luxury yachts, try watersports for the first time, enjoy live music by the waterfront, or simply spend a day exploring Southampton’s famous marina, there is something here for everyone.
This complete visitor guide covers everything you need to know before you go, including ticket prices, opening times, parking, transport, family activities, food and drink, nearby attractions, and our own local tips to help you make the most of your visit.
What Is the Southampton Boat Show?
The Southampton Boat Show, officially called the Southampton International Boat Show, is the UK’s largest boating and watersports festival and one of Europe’s leading marine events.
Held every September at Mayflower Park, the show attracts boating enthusiasts, industry professionals, families and visitors from across the UK. During the ten-day event, Southampton’s waterfront is transformed into Europe’s largest purpose-built marina, where visitors can explore hundreds of boats, discover the latest marine technology, enjoy live entertainment and even try a range of watersports.
Although many people visit to buy or compare boats, you do not need to own a boat to enjoy the event. For many visitors, it is simply one of the best days out in Southampton, offering great food, live music, family activities and spectacular views across Southampton Water.
Is the Southampton Boat Show Worth Visiting?
Absolutely. Even if you have never stepped aboard a boat before, the Southampton Boat Show offers far more than boat displays. It is one of Southampton’s biggest annual festivals, combining entertainment, shopping, food, watersports and one of the city’s best waterfront locations.
Whether you are visiting Southampton for the weekend or live locally, this event is well worth adding to your calendar.
- Explore more than 250 boats ranging from paddleboards to luxury yachts.
- Watch exciting watersports demonstrations.
- Enjoy live music and entertainment throughout the day.
- Discover the latest marine technology and innovations.
- Browse hundreds of marine brands and exhibitors.
- Try watersports through the popular Get On The Water experiences.
- Spend a fantastic day by Southampton Water with family or friends.
Hello Southampton Tip
If your main goal is to explore the boats or take photographs, arrive as close to the 10:00 AM opening time as possible. The marina is generally quieter during the first couple of hours, making it easier to walk the pontoons and enjoy uninterrupted views.
Who Is the Southampton Boat Show For?
The Southampton Boat Show is designed for everyone, not just experienced sailors. Whether you are looking for a family day out or thinking about buying your first boat, there is plenty to enjoy.
Families
Enjoy interactive activities, entertainment and hands-on experiences for all ages.
Boat Owners & Buyers
Compare hundreds of boats and speak directly with leading manufacturers.
Watersports Beginners
Try paddleboarding, kayaking, sailing and other exciting water activities.
Couples
Spend a relaxing day enjoying boats, food, live music and waterfront views.
Photography Enthusiasts
Capture stunning yachts, marina views and Southampton’s beautiful waterfront.
Tourists
Experience one of Southampton’s biggest and most popular annual events.
Southampton Boat Show Highlights
There is much more to see than just boats. The Southampton Boat Show combines exhibitions, demonstrations, entertainment and hands-on experiences, making it easy to spend an entire day exploring.
- Europe’s Largest Purpose-Built Marina featuring more than 250 boats on the water.
- Luxury Yacht Displays where you can step aboard some of the newest and most impressive boats available.
- Get On The Water Experiences including paddleboarding, kayaking, dinghy sailing and powerboat rides.
- The Shipyard with live music, bars, street food and evening entertainment.
- Marine Innovation Zone showcasing sustainable boating and the latest marine technology.
- Expert Demonstrations from professional sailors and industry specialists.
- Shopping Village featuring hundreds of marine brands, outdoor clothing, accessories and exclusive show offers.
Whether you plan to stay for a few hours or spend the whole day at the marina, there is plenty to discover throughout the Southampton Boat Show.
Get On The Water Experiences
One of the biggest attractions at the Southampton Boat Show is the opportunity to experience life on the water. Rather than simply viewing boats from the shore, visitors can take part in a variety of hands-on watersports and boating experiences, making this one of the most interactive events in the UK.
The popular Get On The Water programme allows visitors of all ages and abilities to try different activities under the guidance of qualified instructors. Whether you are thinking about taking up a new hobby or simply want to experience something different during your visit, these activities are well worth adding to your day.
- Paddleboarding (SUP) on the dedicated watersports area.
- Kayaking sessions suitable for beginners.
- Dinghy sailing experiences with expert instructors.
- Powerboat rides on Southampton Water.
- Try-a-Boat experiences aboard selected vessels.
- Interactive demonstrations showcasing the latest boating equipment.
Many activities are included with your admission ticket, although some experiences may require advance booking or have limited spaces available each day.
Hello Southampton Tip
Head to the Get On The Water area shortly after arriving. Popular activities often reach capacity by lunchtime, especially during weekends.
Boats You Can Expect to See
The Southampton Boat Show is famous for displaying an incredible range of boats, from entry-level paddleboards through to multi-million-pound luxury yachts. Whether you are planning to buy a boat or simply enjoy seeing them up close, there is something for everyone.
Luxury Yachts
Discover some of the most impressive motor yachts and sailing yachts available on today’s market.
Family Cruisers
Compare practical boats designed for family holidays and coastal adventures.
Sports Boats
Explore high-performance boats built for speed, watersports and weekend fun.
Fishing Boats
See the latest fishing boats together with equipment and accessories.
Electric Boats
Learn how electric propulsion is shaping the future of sustainable boating.
Paddleboards & Kayaks
Perfect if you are looking to start a new watersports hobby without owning a boat.
Many exhibitors invite visitors aboard their boats, allowing you to explore layouts, interiors and the latest onboard technology before speaking directly with manufacturers.
Shopping & Marine Exhibitors
Even if you are not buying a boat, the Southampton Boat Show is one of the UK’s largest marine shopping events. Hundreds of exhibitors attend every year, showcasing everything from clothing and accessories to cutting-edge navigation technology.
- Marine electronics and navigation systems.
- Life jackets and safety equipment.
- Outdoor and sailing clothing.
- Watersports equipment.
- Fishing accessories.
- Boat maintenance products.
- Marine engines.
- Boating holidays and yacht charters.
- Sailing schools and training providers.
- Exclusive Boat Show offers and discounts.
If you are considering getting into boating, there are few better places in the UK to compare products, ask questions and receive advice directly from industry experts.
Food & Drink
Exploring the Southampton Boat Show can easily take several hours, so it is good to know there are plenty of places to stop for food and drinks throughout the day.
The event usually features a wide range of food vendors, licensed bars and cafés located around the showground, giving visitors plenty of choice whether you are after a quick snack or a relaxed lunch overlooking the marina.
- Fresh burgers and gourmet street food.
- Fish and seafood.
- Wood-fired pizzas.
- Loaded fries.
- Asian street food.
- Coffee and speciality drinks.
- Cakes, pastries and sweet treats.
- Ice cream.
- Licensed bars serving beer, wine and cocktails.
The exact traders vary each year, with many local and regional food businesses joining national brands to create a festival atmosphere throughout the event.
Hello Southampton Recommendation
If you would rather escape the lunchtime queues, Westquay Shopping Centre, Oxford Street and Ocean Village are all within walking distance and offer some of Southampton’s best restaurants before you return to the show.
Live Entertainment
The Southampton Boat Show is much more than a marine exhibition. Throughout the ten days you can enjoy live entertainment, music, expert talks and demonstrations, creating a lively festival atmosphere from morning until evening.
- Live music performances.
- The Shipyard entertainment area.
- Guest speakers.
- On-water demonstrations.
- Marine experts and Q&A sessions.
- Product launches.
- Family entertainment.
- Interactive exhibits.
The Shipyard is particularly popular during the afternoon, offering live music, street food, drinks and plenty of seating overlooking Southampton Water.
Why Families Love the Southampton Boat Show
The Southampton Boat Show has become one of the city’s most popular family events. Children aged 15 and under receive free entry with a paying adult, making it an affordable day out for local families and visitors alike.
As well as seeing hundreds of impressive boats, children can enjoy interactive experiences, educational displays and opportunities to try watersports in a safe, supervised environment.
- Free entry for children aged 15 and under.
- Hands-on watersports activities.
- Educational exhibits.
- Interactive displays.
- Large open spaces.
- Live entertainment throughout the day.
- Plenty of food and refreshment options.
Suggested Itinerary
If this is your first Southampton Boat Show, this simple itinerary will help you get the most from your visit.
| Time | Suggested Activity |
|---|---|
| 10:00 AM | Arrive as the gates open and explore the marina. |
| 11:30 AM | Take part in a Get On The Water experience. |
| 1:00 PM | Enjoy lunch from one of the food vendors. |
| 2:00 PM | Browse the shopping village and exhibitors. |
| 3:30 PM | Watch demonstrations or expert talks. |
| 5:00 PM onwards | Relax at The Shipyard with live music before heading home. |
Things to Know Before You Go
- Wear comfortable footwear as you will cover a lot of ground.
- Bring a waterproof jacket as most of the event is outdoors.
- Sunglasses and sunscreen are recommended on sunny days.
- Most vendors accept card payments.
- Weekend afternoons are usually the busiest.
- Arriving before 10:30 AM offers the best experience.
- Check the official website before travelling for the latest updates and activities.
Southampton Boat Show Tickets, Prices & Discounts
Tickets for the Southampton Boat Show can be purchased online before the event or at the gate, although booking in advance is usually cheaper. Ticket prices vary depending on the day you visit, with peak prices applying on Fridays and Saturdays and lower prices available from Sunday to Thursday.
| Ticket Type | Price |
|---|---|
| Adult (Friday & Saturday) | £33 |
| Adult (Sunday to Thursday) | £29 |
| Any Two Days | £41 |
| Concession (Friday & Saturday) | £23 |
| Concession (Sunday to Thursday) | £20 |
| Children (Under 16) | Free* |
| Local Senior Citizen (SO14–SO19, aged 66+) | Free* |
Who Qualifies for a Concession Ticket?
Concession tickets are available for NHS staff, emergency service workers, military personnel (serving and veterans), students, disabled visitors, people aged 60 and over, and residents living in SO14 to SO19 postcodes. Valid identification may be required when entering the show.
Other Ticket Options
- Trade Ticket (£45): Includes unlimited weekday entry, early access and use of the British Marine Trade Lounge.
- Premium Experience (from £165): Includes fast-track entry, a private waterside lounge, food and drinks throughout the day, plus other VIP benefits.
- Group Bookings: Groups of 10 or more receive a 10% discount on standard admission tickets.
Good to Know Before You Buy
- Booking online in advance is usually cheaper than buying tickets at the gate.
- Children aged 15 and under receive free entry when accompanied by a paying adult.
- Essential Companion tickets are available free of charge for visitors who require assistance.
- Tickets are non-refundable and the event takes place in all weather conditions.
*Prices are correct at the time of writing but may change before the event. Always check the official Southampton Boat Show website for the latest ticket prices and availability.
Southampton Boat Show Dates and Opening Times
The Southampton Boat Show runs for ten days, giving visitors plenty of opportunities to explore one of the UK’s biggest annual events.
| Date | Opening Hours |
|---|---|
| Friday 18 September to Saturday 26 September | 10:00 AM to 6:00 PM |
| Sunday 27 September | 10:00 AM to 5:00 PM |
| The Shipyard | Open later on selected evenings with live entertainment. |
How to Get to the Southampton Boat Show
The Southampton Boat Show takes place at Mayflower Park, located on Southampton’s waterfront just a short walk from the city centre.
By Train
Southampton Central Station is around a 15 to 20-minute walk from the show entrance. During the event, shuttle buses may also operate between the station and the showground.
By Bus
Several Bluestar and Unilink services stop within walking distance of the event. Quayconnect buses also provide a convenient link between Southampton Central Station, Westquay and Town Quay.
By Car
Visitors travelling by car can easily reach Southampton via the M3 or M27. Event signage is normally in place to direct traffic towards the waterfront.
By Ferry
If you are travelling from the Isle of Wight, Red Funnel’s passenger terminal is located next to the Boat Show entrance, making it one of the easiest ways to arrive.
Parking for the Southampton Boat Show
Although there is no general visitor parking inside the event itself, Southampton city centre has several large car parks within easy walking distance.
| Car Park | Walk | Recommended For |
|---|---|---|
| Westquay Multi-Storey | 10 minutes | Most visitors |
| Harbour Parade | 8 minutes | Quick access |
| Town Quay | 5 minutes | Closest public parking |
| Official Park & Ride | Shuttle Bus | Busy weekends |
Hello Southampton Local Tip
If Westquay Multi-Storey is already busy, consider Harbour Parade or Town Quay instead. They are often easier to access during peak arrival times.
Accessibility
The Southampton Boat Show aims to provide an enjoyable experience for all visitors.
- Accessible entrances.
- Step-free routes across most of the showground.
- Accessible toilets.
- Mobility assistance on selected services.
- Assistance dogs are welcome.
If you have additional accessibility requirements, check the official website before travelling for the latest visitor information.
Nearby Attractions
If you are visiting the Southampton Boat Show from outside the city, why not make a full day or even a weekend of your trip? These popular Southampton attractions are all within walking distance or a short drive from Mayflower Park.
Westquay Shopping Centre
Southampton’s largest shopping destination with over 100 shops, restaurants and leisure attractions.
SeaCity Museum
Discover Southampton’s rich maritime history, including fascinating Titanic exhibitions.
Mayflower Park
Enjoy beautiful views across Southampton Water right beside the Boat Show.
The Bargate
Walk through Southampton’s iconic medieval gateway and explore over 800 years of history.
Ocean Village Marina
A vibrant waterfront destination filled with restaurants, cafés and luxury yachts.
Oxford Street
One of Southampton’s best dining streets, packed with independent restaurants and bars.
Tudor House & Garden
Step inside over 800 years of Southampton history in the city’s most famous historic house.
Southampton City Walls
Walk along one of England’s best-preserved medieval town walls and explore the Old Town.
How Much Does a Day at the Southampton Boat Show Cost?
The total cost of your visit depends on how you travel, whether you buy food at the event and if you choose any premium experiences. For most visitors, here’s a realistic budget to help you plan your day.
| Item | Typical Cost |
|---|---|
| Off-Peak Adult Ticket | £29 |
| Parking | £8–£12 |
| Lunch | £12–£18 |
| Coffee | £3–£5 |
| Ice Cream or Snack | £4–£6 |
| Estimated Total | £56–£70 per adult |
Hello Southampton Tip
You can reduce the cost of your visit by booking an off-peak ticket, bringing a reusable water bottle and visiting one of Southampton’s nearby restaurants after the show instead of eating during the busiest lunchtime period.
Our Verdict
The Southampton Boat Show has grown into far more than a boating exhibition. It is one of Southampton’s biggest annual events, combining spectacular boats, watersports, live entertainment, shopping, excellent food and a fantastic waterfront atmosphere.
Whether you are a boating enthusiast or simply looking for one of the best days out in Southampton during September, this event is easy to recommend.
Discover More Local Events
Looking for more exciting things to do across the city? Check out our complete list of What’s On in Southampton to discover the latest festivals, live music, theatre shows, and community events happening near you.
Frequently Asked Questions
- When is the Southampton Boat Show 2026?
- The Southampton Boat Show takes place from Friday 18 September to Sunday 27 September 2026.
- Where is the Southampton Boat Show held?
- The event takes place at Mayflower Park, Southampton (SO15 2AS), on the city’s waterfront.
- What are the opening times?
- The show is open daily from 10:00 AM to 6:00 PM, with the final day closing at 5:00 PM.
- How much are Southampton Boat Show tickets?
- Adult tickets start from £29 (Sunday to Thursday) and £33 (Friday and Saturday). Discounted concession, group, trade and premium tickets are also available.
- Can I buy tickets on the day?
- Yes, tickets are usually available at the gate, subject to availability. However, booking online in advance is normally cheaper.
- Do children receive free entry?
- Yes. Children aged 15 and under receive free entry when accompanied by a paying adult.
- How long should I allow for my visit?
- Most visitors spend between four and six hours exploring the marina, exhibits, entertainment and watersports experiences.
- Do I need to own a boat to enjoy the show?
- No. Many visitors attend simply to enjoy the atmosphere, live entertainment, waterfront setting, food, shopping and family activities.
- Can I try watersports at the Southampton Boat Show?
- Yes. The popular Get On The Water programme gives visitors the chance to try activities such as paddleboarding, kayaking and sailing. Some experiences may require advance booking.
- Where is the best place to park?
- Westquay Multi-Storey, Harbour Parade and Town Quay are all within easy walking distance. An official Park & Ride service may also operate during the event.
- Is the Southampton Boat Show accessible?
- Yes. The show provides accessible routes, accessible toilets and Essential Companion tickets for eligible visitors.
- Does the Southampton Boat Show go ahead in bad weather?
- Yes. The event is held outdoors and normally operates in all weather conditions, so visitors should dress appropriately.
- Are dogs allowed?
- Only registered assistance dogs are normally permitted inside the showground. Check the official website before travelling for the latest policy.
- Is the Southampton Boat Show worth visiting?
- Absolutely. It is one of Southampton’s biggest annual events, offering hundreds of boats, watersports experiences, shopping, food, live entertainment and family-friendly activities.